MarketResearchMedia.org: A Comprehensive Database Schema for Market Research

Designing a database schema requires careful consideration of the entities, relationships, attributes, and their interactions within the system. For a market research store, where various types of data related to market research studies are stored and managed, the following is a basic example of a database schema:

• When the Market Wants a Story, Not Numbers: Rethinking AMD’s Q4 Selloff
• BBC and the Gaza War: How Disproportionate Attention Reshapes Reality
• Parallel Museums: Why the Future of Art Might Be Copies, Not Originals
• ClickHouse Series D, The $400M Bet That Data Infrastructure, Not Models, Will Decide the AI Era
• AI Productivity Paradox: When Speed Eats Its Own Gain
• Voice AI as Infrastructure: How Deepgram Signals a New Media Market Segment
• Spangle AI and the Agentic Commerce Stack: When Discovery and Conversion Converge Into One Layer
• PlayStation and the Quiet Power Center of a $200 Billion Gaming Industry
• Adobe FY2025: AI Pulls the Levers, Cash Flow Leads the Story
• Canva’s 2026 Creative Shift and the Rise of Imperfect-by-Design

Entities and Relationships:

1. Client:
   • Attributes: ClientID (Primary Key), Name, Contact Info, Company Name, Industry, Address
2. Study:
   • Attributes: StudyID (Primary Key), Title, Description, Start Date, End Date, ClientID (Foreign Key referencing Client), Budget
3. Researcher:
   • Attributes: ResearcherID (Primary Key), Name, Contact Info, Area of Expertise
4. Market Segment:
   • Attributes: SegmentID (Primary Key), Name, Description
5. StudySegmentMapping:
   • Attributes: StudySegmentID (Primary Key), StudyID (Foreign Key referencing Study), SegmentID (Foreign Key referencing Market Segment)
6. Data:
   • Attributes: DataID (Primary Key), StudyID (Foreign Key referencing Study), ResearcherID (Foreign Key referencing Researcher), Data_Type, Upload Date, File_Path
7. Reports:
   • Attributes: ReportID (Primary Key), StudyID (Foreign Key referencing Study), ResearcherID (Foreign Key referencing Researcher), Report_Type, Creation Date, File_Path

Entity Relationships:

• Each Client can have multiple Studies (One-to-Many relationship).
• Each Study can have multiple Researchers (Many-to-Many relationship through an intermediary table).
• Each Study can be associated with multiple Market Segments (Many-to-Many relationship through an intermediary table).
• Each Study can have multiple Data entries (One-to-Many relationship).
• Each Study can have multiple Reports (One-to-Many relationship).

Database Tables:

1. Clients:
   • ClientID (Primary Key)
   • Name
   • Contact Info
   • Company Name
   • Industry
   • Address
2. Studies:
   • StudyID (Primary Key)
   • Title
   • Description
   • Start Date
   • End Date
   • ClientID (Foreign Key)
3. Researchers:
   • ResearcherID (Primary Key)
   • Name
   • Contact Info
   • Area of Expertise
4. MarketSegments:
   • SegmentID (Primary Key)
   • Name
   • Description
5. StudySegmentMapping:
   • StudySegmentID (Primary Key)
   • StudyID (Foreign Key)
   • SegmentID (Foreign Key)
6. Data:
   • DataID (Primary Key)
   • StudyID (Foreign Key)
   • ResearcherID (Foreign Key)
   • Data_Type
   • Upload Date
   • File_Path
7. Reports:
   • ReportID (Primary Key)
   • StudyID (Foreign Key)
   • ResearcherID (Foreign Key)
   • Report_Type
   • Creation Date
   • File_Path

This schema provides a basic structure for managing market research data, client information, study details, researcher profiles, market segments, and associated data and reports. Depending on the specific needs of your market research store, you might need to further refine and expand this schema.