Press Espresso is a name with a pun doing real work. Press means both the media and the act of pressing, which is exactly what an espresso machine does. The two halves fit together mechanically, not just phonetically. For a communications business that gives you a name with warmth in it, which agency naming badly lacks. A PR firm, a media briefing service, a press newsletter, … [Read more...] about pressespresso.com
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presspowerhouse.com
Powerhouse is a word that does its own marketing. It means a source of great energy and, applied to an organisation, a reputation for consistently producing results. Attach it to press and you have a name for a communications operation that gets coverage. It fits a PR agency, a media relations firm, a distribution service, a press training provider, or an in-house … [Read more...] about presspowerhouse.com
pressmediarelease.com
Press release, media release, press media release. Different markets use different phrasings for the same document, and this name covers all of them in one string. Press release distribution is a real business with real revenue and a widely disliked incumbent set. The wire services are expensive, the value they deliver is increasingly questioned, and plenty of communications … [Read more...] about pressmediarelease.com
mediapresser.com
Mediapresser reads as an agent noun: the one who does media press work. It's a compact way of naming a PR function, a distribution service, or a person whose job is getting coverage. The fit is press release distribution, a media outreach platform, a PR agency, a journalist contacts service, or a tool for pitching. Distribution is the most interesting commercially, since the … [Read more...] about mediapresser.com
mediapressroom.com
The press room is where an organisation keeps everything a journalist needs: releases, images, logos, executive bios, contact details. Almost every company has one and almost all of them are badly built afterthoughts. That's a product category. Hosted press room software is a real business with real subscription revenue, sold to communications teams who'd rather not ask … [Read more...] about mediapressroom.com